Microsoft video entertainment strategy for the Xbox 360 revealed.
Beginning on November 22, Xbox 360 owners will be able to buy and rent over 1,000 hours of programming using the new Xbox Live Video Marketplace. It will include programming from CBS, MTV Networks, Paramount Pictures, Turner Broadcasting, Ultimate Fighting Championship (UFC) and Warner Bros. Home Entertainment. "CSI," "South Park," "Batman Forever," and "Nacho Libre" are a few of the titles that will be offered by year's end. At launch, TV shows will be offered as download-to-own, while movies will only be available as 24-hour rentals.
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